SHOW organizations
what YOU WANT
Organizations routinely provide customers with password-protected accounts where they can correct their own personal information,
configure privacy and security settings, and even request copies of their data.
Could organizations offer the same controls to consumers?
Of course, we know they can!
Instead, many organizations are 'demoting' their customers to 'consumer' status,
-- insisting on government-issued photo IDs to verify their identity
even when they already have this information.
Or eliminating any communication channels to resolve issues.
And moving from 'self-service' models to a 'no-service' model.
One of the most effective controls a consumer can use is publishing their 'consumer journey'.
This tells them:
- how many steps you took
- how much time you spent
- what they did to help you
- how you felt
Share your Consumer Controls with Organizations!
PERSONAL DATA VAULTS
Organize, Secure, Share, and Restrict Access to Your Data
A vendor who doesn't charge a lot of money, nor use it for their own interests.
The service must be accessible and acceptable to a majority of consumers and organizations.
I chose Dropbox for this task.
(you can choose your own vendor...)
I use Dropbox's free, basic subscription for myself as an individual consumer.
I also use a paid business subscription to access audit logs and grant permisions to my Data-Steward on Yo-AI.
My Data-Steward operates according to our Data Processing Agreement and Agent Authorization.
When I want to terminate my relationship with Yo-AI, my first step will be revoking access to my Shared Folder.
Yes, you can verify a consumer's identity!
Yes, you can identify who is responsible for scripts and bots!
Yes, even authorized agents can identify who is registering scripts and bots!
Yes, all stakeholders can monitor activities of scripts and bots!
IDENTITY MANAGEMENT
You're not a number.
Be Somebody!
Password-protected accounts provide customers with security controls where they can manage their credentials, billing and shipping information, and sometimes, privacy and communication preferences. These same capabilities can easily be extended to consumers -- if organizations know who those consumers are.
Yo-AI can notify organizations that you are not just a nameless consumer -- you are a Stakeholder in their enterprise or mission!
Yo-AI can often create a password-protected account on your behalf when you:
- register for a free trial
- opt-in to the sharing / or sale of your personal information
- exercise your privacy Right to KNOW, CORRECT, OPT-OUT, LIMIT, or DELETE your personal information
- join a rewards program
- ask a question, voice a concern, or initiate a service request
- subscribe to marketing communications
- agree to the use of cookies, privacy, and Acceptable Use policies
- apply for a job
- join a developer program
- are asked to verify your identity
Organizations typically resist creating and maintaining online accounts for non-paying consumers. They might say it's too expensive, exposes them to increased liability, or they're exercising their right to do business with whoever they want -- like big companies or entire countries -- and not individual consumers.