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A Consumer's Journey to Redeeming Rewards

Event IDDateTimeActivityURLTitleScreenshot
100017/3/2025 10:15amCONSUMER joined Dell Rewards.   
100027/3/2025 10:05am https://www.dell.com/en-us/lp/dell-rewardsDell Rewards brings you savings & free expedited shipping | Dell USA 
100037/3/2025 10:10am   
100047/3/2025 10:12am https://www.dell.com/di/idp/dwa/registerRegister | Dell US 
100057/3/2025 10:14am https://www.dell.com/di/idp/dwa/registerRegister | Dell US 
100067/3/2025 10:14am https://www.dell.com/di/trustelevation/mfaComplete your 2-step Verification | Dell US 
100077/3/2025 10:15amDell emailed 2FA OTP to verify CONSUMER's identity.craig-erickson@privacyportfolio.com  
100087/3/2025 10:16am https://www.dell.com/di/trustelevation/addmobileAdd your mobile phone number to your Dell account | Dell US 
100097/3/2025 10:17am   
100107/3/2025 10:19am   
100117/3/2025 10:20am   
100127/3/2025 10:21am   
100137/3/2025 10:22amCONSUMER reviewed the information in Account Portal (separate from Profile in Rewards Dashboard ) and discovered additional information and resources, including requesting a copy of CONSUMER's personal data.   
100147/3/2025 10:22am https://www.dell.com/myaccount/en-us/rewardsMy Account | Dell USA 
100157/3/2025 10:34am   
100167/3/2025 10:35am   
100177/3/2025 10:35am https://www.dell.com/dci/idp/dwa/editaccountEdit Profile 
100187/3/2025 10:36am https://www.dell.com/dci/idp/dwa/editSecuritySettingEdit Security Settings 
100197/3/2025 10:37am https://www.dell.com/myaccount/en-us/account-settings/profileMy Account | Dell USA 
100207/3/2025 10:37am   
100217/3/2025 10:38am https://www.dell.com/myaccount/en-us/account-settings/addressesMy Account | Dell USA 
100227/3/2025 10:40am   
100237/3/2025 10:45am   
100247/3/2025 10:46am https://www.dell.com/myaccount/en-us/account-settings/manage-communicationsMy Account | Dell USA 
100257/3/2025 10:47am   
100267/3/2025 10:50am https://www.dell.com/myaccount/en-us/privacyMy Account | Dell USA 
100277/3/2025 10:50am   
100287/3/2025 10:52am   
100297/3/2025 10:53am   
100307/3/2025 10:53am   
100317/3/2025 10:54am https://www.dell.com/en-us/lp/legal/dell-subprocessor-listDell subprocessor and subsidiary lists | Dell USA 
100327/3/2025 10:54am https://i.dell.com/sites/csdocuments/Legal_Documents/en/us/dell_subprocessor_list_6-1-2023.pdfdell_subprocessor_list_6-1-2023.pdf 
100337/3/2025 11:04am   
100347/3/2025 11:05am https://i.dell.com/sites/csdocuments/Corporate_corp-Comm_Documents/en/supplier-dpa.pdfError 
100357/3/2025 11:05am   
100367/3/2025 11:07am https://i.dell.com/sites/csdocuments/Corporate_corp-Comm_Documents/en/supplier-dpa.pdfsupplier-dpa.pdf 
100377/3/2025 11:09am   
100387/3/2025 11:10am https://i.dell.com/sites/csdocuments/Corporate_corp-Comm_Documents/en/us/global-supplier-dpa-march-2022-public.pdfglobal-supplier-dpa-march-2022-public.pdf 
100397/3/2025 11:16am   
100407/3/2025 11:40am https://www.dell.com/preferences/pcrp/detailsDell-PMC 
100417/3/2025 11:42amDell emailed CONSUMER a 10% off coupon for subscribing.   
100427/3/2025 11:47am https://www.dell.com/preferences/pcrp/verifyDell-PMC 
100437/3/2025 11:47am   
100447/3/2025 11:48am https://www.dell.com/preferences/pcrp/otpDell-PMC 
100457/3/2025 11:48am   
100467/3/2025 11:49am https://www.dell.com/preferences/pcrp/successDell-PMC 
100477/3/2025 11:51am   
100487/3/2025 11:52am https://www.dell.com/preferences/pcrpDell-PMC 
100497/3/2025 11:53amDell emailed a 2FA OTP to verify CONSUMER's identity.   
100507/3/2025 11:53am https://www.dell.com/di/idp/dwa/authorizeSign In | Dell US 
100517/3/2025 11:53am https://www.dell.com/di/trustelevation/mfaComplete your 2-step Verification | Dell US 
100527/3/2025 11:55amDell emailed confirmation of CONSUMER's privacy request.   
100537/3/2025 11:56am https://www.dell.com/buyer/mdcpcf/ma-portal/myaccount/en-us/overviewDell Technologies || My Account 
100547/3/2025 11:57am https://www.dell.com/myaccount/en-us/overviewMy Account | Dell USA 
100557/3/2025 11:57am https://www.dell.com/myaccount/en-us/ordersMy Account | Dell USA 
100567/3/2025 11:57am https://www.dell.com/myaccount/en-us/saved-itemsMy Account | Dell USA 
100577/3/2025 11:58am https://www.dell.com/myaccount/en-us/devicesMy Account | Dell USA 
100587/3/2025 11:58am https://www.dell.com/myaccount/en-us/subscriptions/software-licensesMy Account | Dell USA 
100597/3/2025 11:59am https://www.dell.com/myaccount/en-us/rewardsMy Account | Dell USA 
100607/3/2025 12:01pm   
100617/3/2025 12:02pm   
100627/3/2025 12:03pm   
100637/3/2025 12:03pm   
100647/3/2025 12:04pm   
100657/3/2025 12:05pm   
100667/3/2025 12:06pm   
100677/3/2025 12:08pm   
100687/3/2025 12:09pm   
100697/3/2025 12:10pm   
100707/3/2025 12:11pm   
100717/3/2025 12:13pm   
100727/3/2025 12:14pm   
100737/3/2025 1:19pm   
100747/5/2025 5:54am   
100757/5/2025 6:04am   
100767/5/2025 6:11am   
100777/5/2025 6:13am   
100787/5/2025 6:16am   
100797/5/2025 6:23am   
100807/5/2025 6:25am   
100817/5/2025 6:28am   
100827/5/2025 6:32am   
100837/13/2025 8:00amDell sent CONSUMER a promotional email to Rewards Members.   
100847/14/2025 8:26amCONSUMER checked the status of his Dell Rewards Activity and Status and discovered an undisclosed third party processing personal information: SailThru. Dell is a customer and sponsor of Twilio. SailThru appears to be a competitor of Twilio. SailThru sent the promotional Rewards email on behalf of Dell. SailThru's cookies were exported as evidence of an undisclosed collection.   
100857/14/2025 8:26am https://www.sailthru.com/Marketing Automation - Acquire, Grow, and Retain | Sailthru by Marigold by Sailthru 
100867/14/2025 10:08amCONSUMER reviewed SailThru's Terms & Conditions, called Marigold's Service Agreement on its parent company's website, Marigold.com.   
100877/14/2025 10:08am https://meetmarigold.com/services-agreement/Learn More About Our Service Agreement | Marigold 
100887/14/2025 10:12amCONSUMER reviewed Marigold's Privacy Policy, and captured Marigold's cookie collection as evidence of undisclosed and unauthorized collection and sharing with identified third-party analytics providers. CONSUMER accepted all cookies in the cookie banner.   
100897/14/2025 10:12am https://meetmarigold.com/privacy-notices/#data-privacy-frameworkLearn More About Our Privacy Notice | Marigold 
100907/14/2025 10:12am https://meetmarigold.com/privacy-notices/Learn More About Our Privacy Notice | Marigold 
100917/14/2025 10:29amCONSUMER attempted to Contact Sales via Marigold's chatbot, and was immediately asked to verify CONSUMER's business email.   
100937/14/2025 10:30amMarigold's chatbot is 'Qualified Messenger' owned and operated by Qualified.com, yet another undisclosed third-party processor.   
100947/14/2025 10:30amQualified Messenger told CONSUMER it would connect CONSUMER with a representative, asked what solution Qualified Messenger told CONSUMER it would connect him with a representative, then asked what solution he was interested in, and finally provided a number of date and times to schedule a meeting.   
100957/14/2025 10:35amCONSUMER reviewed Marigold's DataPrivacyFramework, which lists CM Acquisitions Holdings, Inc. as the parent company of Marigold and its affiliate companies which includes SailThru, Inc.   
100967/14/2025 10:35am https://www.dataprivacyframework.gov/listData Privacy Framework 
100977/14/2025 10:39amCONSUMER attempted to view Marigold's listing as a participant in the DataPrivacyFramework, but no results could be found for any of the named companies.   
100987/14/2025 10:39am https://www.dataprivacyframework.gov/searchresults?search=MarigoldData Privacy Framework 
100997/14/2025 10:41amCONSUMER downloaded the entire list of participants in the DataPrivacyFramework, and found SailThru, Inc listed as Inactive – Lapse as of 5/9/2024.   
101007/14/2025 10:41am https://www.dataprivacyframework.gov/searchresultsData Privacy Framework 
101017/14/2025 10:41am https://www.dataprivacyframework.gov/s/participant-searchData Privacy Framework 
101027/14/2025 11:00amCONSUMER requested to download the 2025 Consumer Trends Index, and the RFP Loyalty Toolkit from Marigold's website.   
101037/14/2025 11:00am https://meetmarigold.com/loyalty-rfp-toolkit/#step1Loyalty RFP Toolkit | Marigold 
101047/14/2025 11:00am 2024_MG_Loyalty_Optimization_Guide.pdfCapabilities every loyalty marketer needs from their next platform | Marigold 
101057/14/2025 11:00am https://go.meetmarigold.com/optimizing-loyalty-ebookThe Loyalty Program Optimization Guide 
101067/14/2025 11:00am https://go.meetmarigold.com/the-vendor-scorecard-for-relationship-marketing-technologiesThe Vendor Scorecard for Relationship Marketing Technologies 
101077/14/2025 11:00am https://meetmarigold.com/loyalty-rfp-toolkit/#step3Loyalty RFP Toolkit | Marigold 
101087/14/2025 11:00am https://meetmarigold.com/loyalty-rfp-toolkit/#step2Loyalty RFP Toolkit | Marigold 
101097/14/2025 11:04amCONSUMER reviews each phase of Marigold's Loyalty Toolkit – Identify, Explore, Optimize, and Evaluate to gain insights into Dell's Rewards Program, and apply this knowledge to improve odds of winning rewards from Dell.   
101107/14/2025 11:04am https://meetmarigold.com/loyalty-rfp-toolkit/Loyalty RFP Toolkit | Marigold 
101117/14/2025 11:08amCONSUMER opts-in to receive marketing emails from Marigold.   
101127/14/2025 11:08am https://go.meetmarigold.com/switch-kitsThank you! | Switch to Marigold 
101137/14/2025 11:14amCONSUMER downloads Marigold's Buyer's Guide.   
101147/14/2025 11:14am https://go.cmgroup.com/hubfs/Buyers_Guide_Enterprise_Loyalty_Management.pdfBuyers_Guide_Enterprise_Loyalty_Management.pdf 
101157/14/2025 11:14am https://go.meetmarigold.com/redirect/loyalty-buyers-guideA Buyer's Guide to Enterprise Loyalty Management 
101167/14/2025 11:26amCONSUMER reviews Marigold's AI Solutions case study to assess how automatic decision-making technologies might be used to approve or deny rewards.   
101177/14/2025 11:26am https://meetmarigold.com/solution/ai/Marigold AI 
101187/14/2025 11:31amCONSUMER captures a list of Marigold's partners to add as Stakeholders of Marigold, SailThru, and Dell.   
101197/14/2025 11:31am  Find the right Marigold Technology Partner 
101207/14/2025 11:31am  Learn More About Marketing with Our Resources | Marigold 
101217/14/2025 11:31am  Partner with Marigold 
101227/14/2025 11:31am  Thank You | Marigold 
101237/14/2025 11:31am  Get in Touch with Marigold and Explore Your Potential | Marigold 
101247/14/2025 11:33amCONSUMER captures jobs posted by Marigold as potential rewards and also as a source of identifying Marigold's assets and capabilities.   
101257/14/2025 11:33am  Careers Find Out More About Career Opportunities | Marigold 
101267/14/2025 11:37amCONSUMER reviews Marigold's anti-spam policy, dated 1/18/2023 and discovers two additional undisclosed affiliates.   
101277/14/2025 11:37am https://meetmarigold.com/anti-spam-policy/Learn More About Our Anti-Spam Policy | Marigold 

REWARDS TO CONSUMERS

When decisions pay dividends

Financial Rewards:
10% discount [on eligible products] for subscribing to marketing communications.
30% discount [on eligible products] for completing enhanced profile.
$50 [in Dell Reward Points] for opening a Dell Pay Credit Account when enrolling in Dell Rewards.
6% discount on all products [for limited time] for members.
9% discount on all MONITORS [for limited time].
Unspecified reward for playing weekly game.
Unspecified reward for watching video about Dell Rewards.

Security Rewards:
$1,177.27 Average Monthly Payout (last 3 months) for vulnerability disclosure submissions deemed eligible by Dell.

See your chances of getting paid

Employment Rewards:
338 open positions (as of 7/26/2025)

Settlement Rewards:
If expected rewards are unredeemable due to false claims, fraud, automated decision-making, or failure to respond.

RISKS TO CONSUMERS

When you don't have a choice

Reward Risk:
Heavily-lawyered terms and conditions, disclaimers, unspecified timeframes, product eligibility, and reward values raise serious doubts about redeeming rewards.

Personal Data Risk:
Each reward-earning activity involves the collection of additional personal information by Dell and its third-party processors.

Legal Liability Risk:
Dell reserves the right to prosecute Rewards Members who violate policies and confidentiality clauses or engage in fradulent activities.

Time and Effort Risk:
The minimum time and effort required to join the Dell Rewards Program is approximately 20 steps in 10 minutes.
The maximum time and effort recommended to redeem Dell Rewards is approximately 130 steps in 90 minutes.
The difference between the minimum and maximum can be attributed to reading and complying with all relevant policies and collecting evidence of reward-earning activities.

Is the reward worth the risk?

All financial incentives require making a non-returnable purchase to discover awarded values.

Remember!
  • You may/or/may not be eligible
  • You must enter to win
  • Subject to certain limitations
  • Expires before prizes are awarded